Build a Crisis Proof Digital and Marketing Infrastructure
2020 was a year filled with challenges for small and mid-sized businesses alike. It created unprecedented trends in every industry, and revealed to everyone the importance of not only transitioning to a digital business model, but also one that could withstand a crisis.
The pandemic has shown us that for any business to stay afloat, it needs to have strong digital and marketing infrastructure that can easily pivot to adapt to any situation, satisfy customers and keep revenue flowing.
What you will learn
- Two principles of digital marketing
- Fundamentals of a strong digital and marketing infrastructure
- Using the power of data and analytics
- Powering your business with digital automation
- How to create a powerful customer strategy
- Understanding your highest value customer personas
- Nailing your competitor strategy
- Designed For Aussie Business Owners
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